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The Unified Recommendations Table gives you two AI-generated recommendation tables - one for Contacts and one for Companies - displayed in a spreadsheet view on your Lusha homepage. Contact and company identifiers are hidden by default, so you can explore, filter, and sort your recommendations before spending any credits. Credits are only charged when you choose to reveal an identifier. This article explains how the reveal process works and exactly when credits are consumed.
New to credits? Start with How credits work in Lusha for the basics - plan allowances, rollover, and reset dates.

Terminology

Two types of actions consume credits in the Unified Recommendations Table. Understanding the difference will help you know exactly what you’re paying for before you confirm any action.
  • Reveal - Unblurring a contact’s or company’s identifying fields: name, LinkedIn URL, company website, logo, and description. It’s triggered when you click the reveal icon directly, or automatically when you try to show connect details or save a blurred row to a table. A reveal costs 1 credit per row.
  • Show - Surfacing a contact’s connect details: work email and/or phone number. A show costs 1 credit per email and 5 credits per phone. If the contact row is still blurred when you request a show, a reveal is triggered first - and both actions are charged together.

What are the Unified Recommendations?

Each day, Lusha generates a fresh table of recommended Contacts and Companies tailored to your Ideal Customer Profile (ICP). The tables are displayed in a spreadsheet view and support up to 10,000 recommendations per entity type. Recommendations are scored and ranked so the best-fit leads appear first. Each row shows:
  • Lead Score - how well the contact or company matches your Target Profile and current signals (see Signal Score and ICP Fit Score for how this is calculated)
  • Signals - active buying indicators such as job changes, hiring surges, intent, or website traffic growth
  • Target Profile - the ICP that triggered the recommendation (your defined profile, or Lusha’s calculated one)
  • Standard profile fields - job title, industry, headcount, HQ location, and more
Identifiers - such as contact name, LinkedIn URL, company name, and company website - are blurred until you reveal them. You are never charged just for viewing the table.

What will be blurred by default?

The following fields are hidden in the recommendations table until you perform a reveal action. The top 3 contacts and top 3 companies in the table are always visible by default - no reveal required.

Contact recommendations

  • Contact Name
  • Contact LinkedIn URL

Company recommendations

  • Company Name
  • Company Logo
  • Company Website
  • Company LinkedIn URL
  • Company Description
All other fields - Lead Score, Signals, Target Profile, job title, industry, headcount, and location - are always visible at no cost.

How credits are consumed

Credits in the Unified Recommendations Table follow a reveal model - you’re only charged when you choose to act on a lead.
  • 1 credit is charged per revealed row (contact or company)
  • Showing a contact’s details costs the standard rate: 1 credit per email, 5 credits per phone
  • Saving a contact to a table automatically triggers a details show action
  • A toast notification shows the exact credits charged after any bulk action
  • If your account has no credits remaining, you’ll see an out-of-credits notification when attempting to reveal

Bulk reveal

Use bulk reveal to unblur multiple rows at once. Available options:
  • Selected rows on the current page
  • All rows on the current page
  • Top X results (the exact limit depends on your plan)
A tooltip on the bulk reveal button shows the total credits that will be consumed before you confirm.
Revealed contacts and companies are not automatically added to your All Contacts or All Companies table. You must save them manually to keep them after the next daily refresh.

Showing contact details

For Contact recommendations, you can show their details (work email, phone, or both) directly from the table. If the contact row is still blurred when you request connect details:
  1. A reveal is triggered automatically
  2. Credits are charged for both the reveal action and the connect details show
  3. The UI displays the combined credit cost before you confirm
If the contact row is already revealed, only the connect details credits apply.
After a bulk connect details action, a toast message confirms that contacts were saved to All Contacts and shows the total credits consumed.

Saving to a table

You can save recommendations to a Contact table or Company table directly from the table. If you attempt to save a row whose identifiers are still blurred:
  1. A reveal is triggered automatically
  2. A confirmation prompt appears with the credit cost
  3. You must explicitly approve the action before credits are charged
Blurred rows cannot be saved without first revealing the identifier. The confirmation step ensures you’re always aware of credit usage before it happens.

How reveals work across your team

Reveals in the Unified Recommendations Table are shared at the account level, not per user.
  • When any user in your account reveals a contact/company, it becomes visible to all users in the account
  • A revealed contact/company stays unblurred for 3 months across the entire account
  • A revealed record stays revealed for you across tables - adding it to another table later doesn’t trigger a second reveal charge
  • In the next daily refresh, previously shown contact/company are removed from the recommendations table by default - they move into your regular contact or company records instead
There is one edge case to be aware of: if another user in your account revealed a contact’s details in the past, the recommendation will still appear blurred with no indication that connect details were already revealed. When you perform a showing action on that row, both the details and the previously revealed connect details appear immediately - but you are only charged for the showing action.

Starting recommendations from a table

Recommendations aren’t limited to your homepage. You can also start them from a table, which is where most list-building actually happens:
  • From your homepage - the daily Contacts and Companies recommendations tables.
  • From a new empty table - create a table and choose Recommendations as the source.
  • From an existing saved table - open the table and click + Add → Recommendations.
When you add into a saved table, the Recommendations panel excludes everything already in that table in real time, so you don’t re-evaluate rows you’ve already collected or spend credits on records the account already holds. Reveal and show costs are exactly the same as from the homepage tables - nothing is charged while you filter, sort, and compare. See Working inside a saved workspace table for the full table-side walkthrough.

Accessing recommendations via MCP

Your scored contact and company recommendations are also available as MCP tools, so agents in Slack, your CRM, n8n, or any other MCP-compatible client can fetch them directly - no Lusha login needed. Results are drawn from your own Target Profiles (plus any shared account-level profiles), refresh daily, and recalculate within minutes of an ICP change. See the MCP Server documentation for the full list of recommendations tools and setup instructions. Now you’re ready to explore recommendations and reveal leads with full confidence.