# How to use Lusha's Intent solution

Intent data shows which companies are actively researching topics relevant to your product - so you can reach out when buying signals are strongest. This guide covers how to configure your intent topics and use intent data across Lusha Search and your CRM integration.

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💡 Note: Only Admins can set intent topics for account users. The number of topics available depends on your plan.

## Step 1 - Select your intent topics

1. Log in to your [Lusha dashboard](https://dashboard.lusha.com/dashboard) and go to **[Settings → Intent](https://dashboard.lusha.com/account/intent)**.
2. Use the search bar or scroll to find relevant topics. Selected topics appear in the **Selected Topics** panel on the right.
3. Optionally, click **Upload CSV** to bulk-upload a table of topics.
4. Click **Save selection**.


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💡 Note: Admins can reset intent topics directly from the platform under Intent settings - no need to contact Support. Resetting is available every **30** days from the date the last topic was added.

## Step 2 - Understand intent signals

Before prospecting, here are the key terms:

- **Intent Score** — a company-level score based on how many of your selected topics they are actively engaging with.
- **Signal score** — a topic-level score indicating how strongly a company is engaging with a specific topic. Hover over the topic icons in search results to see it.
- **Signal trends** — shows whether a company's intent score has gone up (↑), stayed flat (0), or dropped (↓) compared to the previous week.
- **Level of Intent** (Search only) — categorises companies into Very Hot, Hot, or Warm based on engagement level.


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- **Very Hot** — actively seeking solutions; probably talking to vendors. Reach out immediately.
- **Hot** — in an active buying journey. Reach out with value-led messaging.
- **Warm** — just starting to explore. Nurture with educational content.


## Using Intent in Lusha Search

1. Go to **[Prospecting → Companies](https://dashboard.lusha.com/prospecting/companies)**.
2. Apply the **Intent** filter and select your topics from the dropdown. You can select individual topics or **Select All**.
3. Use **Or** / **And** logic when selecting multiple topics.
4. Filter by Level of Intent: **Very Hot**, **Hot**, or **Warm**.


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1. Select companies individually or in bulk, then click **View employees** to switch to Contacts view in Intent Mode.


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In Intent Mode, apply additional contact-level filters to refine your table. Click **Regenerate more contacts** (up to 4 times) to refresh results with similar high-intent prospects.

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1. Select contacts and click **Show details** to reveal contact information.
2. Save to a table, export to CRM, or export to CSV.


## Intent topics and trends in the results table

Intent signals are visible directly in the company results table so you can compare companies at a glance.

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## Exporting company data

1. In the [Search tab](https://dashboard.lusha.com/prospecting), select the companies you want to export.
2. To export in bulk, click **Export**. To export up to 10,000 companies at a time, deselect all contact selections — an **Export 10K** button will appear.
3. A CSV will download to your browser.


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💡 Note: Bulk company export can only be performed once per hour.

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## Intent CRM integration

You can push intent data directly to your CRM at the company level, enriching records with intent topic count and average scores.

Before you begin: make sure your intent topics are saved and your CRM integration is connected. See [Integrations](https://info.lusha.com/en/collections/314220-integrations) for setup guides.

1. Go to **Settings → Integrations** and select your CRM.
2. Click **Manage Integration**.


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1. In the **Field mapping** section, select **Intent** from the dropdown at the bottom of the page.


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1. Match the Lusha and CRM fields.


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1. Click **Save**. Intent data will now flow into your CRM automatically.


## FAQs

**Who can use the Intent filter?**
All Lusha users can filter by intent topics. Full export capabilities (10K companies) are exclusive to Scale users.

**How does the topic-synergy scoring system work?**
Companies are ranked based on the number and relevance of topics they're engaging with - the most significant signals appear first.

**How does the Topic Count Trend feature work?**
It tracks weekly changes in the number of topic hits per company, so you can monitor buying momentum over time.